{"id":34189,"date":"2024-03-05T16:55:41","date_gmt":"2024-03-05T21:55:41","guid":{"rendered":"https:\/\/mtlecommerce.com\/comment-aligner-efficacement-les-strategies-marketing-en-ligne-et-offline\/"},"modified":"2024-03-08T16:01:57","modified_gmt":"2024-03-08T21:01:57","slug":"comment-aligner-efficacement-les-strategies-marketing-en-ligne-et-offline","status":"publish","type":"post","link":"https:\/\/mtlecommerce.com\/fr\/comment-aligner-efficacement-les-strategies-marketing-en-ligne-et-offline\/","title":{"rendered":"Comment aligner efficacement les strat\u00e9gies marketing en ligne et offline?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"34189\" class=\"elementor elementor-34189 elementor-34180\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3cfb22f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3cfb22f1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-52dc585f content-column\" data-id=\"52dc585f\" data-element_type=\"column\" data-e-type=\"column\" id=\"content-column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-459aba66 elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"459aba66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Partagez l'article<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f64753c elementor-share-buttons--skin-boxed elementor-share-buttons--shape-circle elementor-grid-3 elementor-grid-mobile-1 elementor-hidden-mobile elementor-share-buttons--view-icon-text elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"1f64753c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Partager sur linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Partager sur facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Partager sur twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cef6e08 elementor-widget elementor-widget-heading\" data-id=\"4cef6e08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Comment aligner efficacement les strat\u00e9gies marketing en ligne et offline?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b6a1398 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"2b6a1398\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;fas fa-square-full&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;container&quot;:&quot;.content-column&quot;,&quot;no_headings_message&quot;:&quot;Aucun titre n\\u2019a \\u00e9t\\u00e9 trouv\\u00e9 sur cette page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h3 class=\"elementor-toc__header-title\">\n\t\t\t\tTable des mati\u00e8res\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__2b6a1398\" aria-expanded=\"true\" aria-label=\"Ouvrir la table des mati\u00e8res\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__2b6a1398\" aria-expanded=\"true\" aria-label=\"Fermer la table des mati\u00e8res\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__2b6a1398\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13cad16 elementor-widget elementor-widget-text-editor\" data-id=\"13cad16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p> Find out how top brands leverage online and offline marketing strategies to catapult growth, create a cohesive brand and maximize revenues. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-456728a8 elementor-share-buttons--skin-boxed elementor-share-buttons--shape-circle elementor-grid-3 elementor-grid-mobile-1 elementor-share-buttons--view-icon-text elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"456728a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Partager sur linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Partager sur facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Partager sur twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1ef4ab08 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ef4ab08\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-1bad47ae\" data-id=\"1bad47ae\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ad408b elementor-widget elementor-widget-heading\" data-id=\"7ad408b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-xl\">Autres Articles<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22787f89 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"22787f89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35a547a3 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"35a547a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;3&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;classic_row_gap_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-37615 post type-post status-publish format-standard has-post-thumbnail hentry category-business-news-fr category-communique category-montreal-fr\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/mtlecommerce.com\/fr\/accelerateur-numerique-subvention-marketing\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/mtlecommerce.com\/wp-content\/uploads\/2025\/03\/Digital-accelerator-Grants-to-accelerate-productivity-in-quebec-for-ecommerce-and-B2B-enterprises-300x200.jpg\" class=\"attachment-medium size-medium wp-image-37600\" alt=\"Digital accelerator-Grants to accelerate productivity in quebec for ecommerce and B2B enterprises\" srcset=\"https:\/\/mtlecommerce.com\/wp-content\/uploads\/2025\/03\/Digital-accelerator-Grants-to-accelerate-productivity-in-quebec-for-ecommerce-and-B2B-enterprises-300x200.jpg 300w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2025\/03\/Digital-accelerator-Grants-to-accelerate-productivity-in-quebec-for-ecommerce-and-B2B-enterprises-735x490.jpg 735w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2025\/03\/Digital-accelerator-Grants-to-accelerate-productivity-in-quebec-for-ecommerce-and-B2B-enterprises-500x333.jpg 500w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2025\/03\/Digital-accelerator-Grants-to-accelerate-productivity-in-quebec-for-ecommerce-and-B2B-enterprises.jpg 750w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/mtlecommerce.com\/fr\/accelerateur-numerique-subvention-marketing\/\" >\n\t\t\t\tMTL+Ecommerce poursuit son projet \u00ab\u00a0L&rsquo;acc\u00e9l\u00e9rateur num\u00e9rique\u00a0\u00bb pour optimiser la pr\u00e9sence en ligne et la productivit\u00e9 des PME qu\u00e9b\u00e9coises\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-37304 post type-post status-publish format-standard has-post-thumbnail hentry category-ateliers category-ecommerce-marketing-digital category-marketing-digital\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/mtlecommerce.com\/fr\/how-to-get-your-website-rank-today\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-get-your-website-rank-on-Google-after-marche-2024-update--300x169.jpg\" class=\"attachment-medium size-medium wp-image-37275\" alt=\"\" srcset=\"https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-get-your-website-rank-on-Google-after-marche-2024-update--300x169.jpg 300w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-get-your-website-rank-on-Google-after-marche-2024-update--1024x576.jpg 1024w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-get-your-website-rank-on-Google-after-marche-2024-update--1536x864.jpg 1536w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-get-your-website-rank-on-Google-after-marche-2024-update--735x413.jpg 735w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-get-your-website-rank-on-Google-after-marche-2024-update--500x281.jpg 500w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-get-your-website-rank-on-Google-after-marche-2024-update-.jpg 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/mtlecommerce.com\/fr\/how-to-get-your-website-rank-today\/\" >\n\t\t\t\tHow to get your website rank today?\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-37302 post type-post status-publish format-standard has-post-thumbnail hentry category-ateliers category-ecommerce-marketing-digital category-marketing-digital\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/mtlecommerce.com\/fr\/se-demarquer-de-la-concurrence-grace-a-lia-generative\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-stand-out-in-competitive-categories-ecommerce-workshop-300x169.jpg\" class=\"attachment-medium size-medium wp-image-37277\" alt=\"How to stand out in competitive categories-ecommerce-workshop\" srcset=\"https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-stand-out-in-competitive-categories-ecommerce-workshop-300x169.jpg 300w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-stand-out-in-competitive-categories-ecommerce-workshop-1024x576.jpg 1024w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-stand-out-in-competitive-categories-ecommerce-workshop-1536x864.jpg 1536w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-stand-out-in-competitive-categories-ecommerce-workshop-735x413.jpg 735w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-stand-out-in-competitive-categories-ecommerce-workshop-500x281.jpg 500w, https:\/\/mtlecommerce.com\/wp-content\/uploads\/2024\/04\/How-to-stand-out-in-competitive-categories-ecommerce-workshop.jpg 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/mtlecommerce.com\/fr\/se-demarquer-de-la-concurrence-grace-a-lia-generative\/\" >\n\t\t\t\tSe d\u00e9marquer de la concurrence gr\u00e2ce a l\u2019IA g\u00e9n\u00e9rative\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvrez comment les plus grandes marques maximisent leur revenus en cr\u00e9ant une exp\u00e9rience de marque coh\u00e9rente, en exploitant les donn\u00e9es et en engageant leur audience en ligne et hors ligne. <\/p>\n","protected":false},"author":618,"featured_media":34204,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[242,243,246,212],"tags":[343],"class_list":["post-34189","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-fr","category-ecommerce-marketing-digital","category-marketing-digital","category-non-classifiee","tag-marketing-ecommerce-fr"],"acf":[],"_links":{"self":[{"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/posts\/34189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/users\/618"}],"replies":[{"embeddable":true,"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/comments?post=34189"}],"version-history":[{"count":0,"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/posts\/34189\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/media\/34204"}],"wp:attachment":[{"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/media?parent=34189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/categories?post=34189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mtlecommerce.com\/fr\/wp-json\/wp\/v2\/tags?post=34189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}